Prerequisites
- Your storefront must forward click, add-to-cart, and purchase events to the Beacon API with the block’s
attributionTokenfrom the Blocks API. Without these events, the performance sheet shows empty results.
Steps
- Go to Recommendation Blocks.
- Find the block you want to inspect.
- Click the inline performance summary on that row (the chart icon and metrics block) to open the Performance sheet.
- Use the timeframe toggle at the top of the sheet to switch between 7 days, 14 days, and 30 days.
What you can see
The sheet is organized into four sections:- KPI cards — Impressions, CTR, add-to-cart rate, purchase rate, revenue, and revenue per impression (RPI). Each card shows the absolute value and the percent change versus the prior period of the same length.
- Trend — A combined line and bar chart showing impressions, clicks, add-to-carts, and purchases across the selected timeframe.
- Position — Per-slot performance, so you can tell whether the first products in the carousel are doing the work or whether engagement spreads evenly across positions.
- Top products — The products with the most impressions, clicks, and revenue while the block was active. Each row shows the product title alongside its individual performance metrics.
Troubleshooting
| Symptom | Likely cause | What to do |
|---|---|---|
All metrics show — | No tracked events received yet | Confirm your storefront is forwarding the block’s attributionToken to the Beacon API. |
| Sections show “Unavailable” | Analytics warehouse not provisioned for the store | Contact support to enable performance analytics on the store. |
| Numbers seem low compared to GA | Layers counts only events forwarded to the Beacon API and deduplicates per session | Verify your storefront sends one event per shopper interaction with the correct attributionToken. |