- Label: Sales
- Description: Order-level metrics from the purchases table.
- Default group key:
transaction_id
Metrics
- total_sales (USD)
- Sales after discounts and before taxes/returns.
- Example: SUM(total_sales)
- quantity_purchased (items)
- Number of items purchased.
- Example: SUM(quantity_purchased)
- orders (orders)
- Unique orders (
transaction_id). - Example: COUNT_DISTINCT(orders)
- Unique orders (
- line_items (items)
- Unique line items purchased.
- Example: COUNT_DISTINCT(line_items)
- customers (customers)
- Unique customers who purchased.
- Example: COUNT_DISTINCT(customers)
Dimensions
- transaction_id: Shopify order ID.
- line_item_id: Shopify line item ID.
- product_id: Shopify product ID.
- variant_id: Shopify variant ID.
- customer_id: Shopify customer ID.
- session_id: Session identifier derived from the order.
- geo_country: Country from the shipping address.
- geo_state: State or province from the shipping address.
- geo_city: City from the shipping address.
- shopping_channel: Channel of purchase (
web,app, orretail). Resolves toretailwhenever the order has aretail_location_id; otherwise reports the raw channel from the originating request. - retail_location_id: Retail location ID for the purchase.
NULLon non-retail orders. Useretail_location_id IS NULLto exclude retail orders, or filter by a specific ID to scope to one store. - locale: Storefront locale code active on the originating request (e.g.,
en,fr,pt-br). - currency: ISO 4217 currency code of the originating request (e.g.,
USD,EUR). - session_returning: Session type at the time of the originating request —
neworreturning. - customer_state: Whether the shopper was authenticated at purchase —
signed_inorguest. - customer_returning: Customer type —
neworreturning, based on prior order count. - b2b_company: Shopify B2B company location identifier for the signed-in company account.
- marketing_source: UTM source.
- marketing_medium: UTM medium.
- marketing_campaign: UTM campaign.
- device: Device category derived from User-Agent.
- browser: Browser family from User-Agent.